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Jan 04, 2013

For many show management teams, the task of selling out an exhibit floor is an all-consuming process, so the idea of additional revenue generation falls by the wayside or lands squarely in the lap of the sponsorship team.  Allowing exhibitors to enhance their online listings is a great way to give your exhibitors extended coverage and improve the attendee experience. 

Common enhancements are extended length profile listings, press releases, and additional space for logos and branding.  Think of the last time you visited a major retail website like Amazon.  If you… more

Dec 17, 2012

You have a great idea for a video, but you don’t have the time or the money to hire a third party to do the work.  All is not lost!  You can create the video yourself and it will look like a professional made it.  Don’t be afraid, even beginners can make a video using the steps and tools described below.

Step 1: Write the Script

Begin by writing a clear and concise script.  Try to stay on point and convey your message in as few words as possible. Ideally the finished video should be under 5 minutes and closer to 3 minutes or… more

Dec 17, 2012

You have a great idea for a video, but you don’t have the time or the money to hire a third party to do the work.  All is not lost!  You can create the video yourself and it will look like a professional made it.  Don’t be afraid, even beginners can make a video using the steps and tools described below.

Step 1: Write the Script

Begin by writing a clear and concise script.  Try to stay on point and convey your message in as few words as possible. Ideally the finished video should be under 5 minutes and closer to 3 minutes or… more

Dec 17, 2012

Experient, the source for integrated meeting services, and digital event marketing agency bXb Online announced late November an agreement that enables Experient to extend its service offerings to support its clients' digital content strategy.

The collaboration with bXb will expand Experient's portfolio of services to the association and trade show marketplace, including orchestration of online events and future content distribution through Best of Business Television (BOBtv) powered by bXb Online.

BXb Online's digital event marketing support includes a range of… more

Dec 17, 2012

Experient, the source for integrated meeting services, and digital event marketing agency bXb Online announced late November an agreement that enables Experient to extend its service offerings to support its clients' digital content strategy.

The collaboration with bXb will expand Experient's portfolio of services to the association and trade show marketplace, including orchestration of online events and future content distribution through Best of Business Television (BOBtv) powered by bXb Online.

BXb Online's digital event marketing support includes a range of… more

Dec 17, 2012

Technology seemed to be the star attraction of the Expo! Expo! showfloor this year. Even exhibitors who were not technology companies were integrating tech into their product or service offerings. While there were no ground breaking new products launched at this event, what was new was the use of existing technology and the conversation around it.

Mobile event apps were back again this year, but whereas last year the conversation was all about usability and content, this year those vendors are focused on data and year-round communication.

GenieMobile’s Michael Douglas… more

Dec 17, 2012

Technology seemed to be the star attraction of the Expo! Expo! showfloor this year. Even exhibitors who were not technology companies were integrating tech into their product or service offerings. While there were no ground breaking new products launched at this event, what was new was the use of existing technology and the conversation around it.

Mobile event apps were back again this year, but whereas last year the conversation was all about usability and content, this year those vendors are focused on data and year-round communication.

GenieMobile’s Michael Douglas… more

Dec 02, 2012

Trade Show News Network is excited to announce a partnership with a2z, Inc. – a provider of powerful web-based event management tools – to launch TSNN Tech Corner, a dedicated news section on the TSNN.com Web site (more

Dec 02, 2012

Trade Show News Network is excited to announce a partnership with a2z, Inc. – a provider of powerful web-based event management tools – to launch TSNN Tech Corner, a dedicated news section on the TSNN.com Web site (more

Nov 29, 2012

Everywhere you turn in the events industry someone is talking about webcasting, hybrid events and virtual events.

It’s a hot topic, but it’s still relatively new to many trade shows. Show organizers are struggling to understand how to incorporate this new technology into their events successfully.

Organizations recognize the fact they have a potential audience who cannot attend their event in person.

According to results of the study entitled “Measuring and Maximizing the Impact of a Hybrid Event”, half of all respondents say they record their… more