Arlene Shows
Arlene Shows (yes – that’s her real last name!) is the Marketing Director for TSNN & TSNN Awards and a passionate networker in the events industry.
For the past few months, Go LIVE Together has been a primary voice advocating on behalf of the trade show industry, which has been profoundly impacted by COVID-19. #WeMakeEvents and #GoRedforEvents are other events industry efforts that have tried to garner some local and national attention. Many of us now are wondering what we can do to drum up even more publicity in mainstream media.
This time-pressing need for advocacy led #Expochat-seasoned moderator, Stephanie Selesnick, president of International Trade Information, and special guests Amie Cangelosi of mdg agency and Leah Mendes with Freeman to tackle this issue in our weekly Twitter discussion on Sept. 30. We needed to discuss what all of us, collectively and individually, can do right now to promote our industry, as we can’t leave this solely to the industry associations.
Here are a few key takeaways from the chat:
We all have a responsibility to support the industry that signs our paychecks, so get out there and make your voices heard!
View the entire recap HERE and gain direct access to all the shared resources. Learn more about our weekly industry #Expochat and view all previous discussion recaps HERE. Add YOUR thoughts and advocacy ideas to the lively LinkedIn discussion HERE.
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