News

Oct 21, 2014
The recent staging of wire China 2014, the 6th All China International Wire and Cable Industry Trade Fair, and Tube China 2014, the 6th All China International Tube and Pipe Trade Fair, in Shanghai closed to record results: a total of 1,461 exhibitors presented the latest technology, machinery and products from the wire, cable and tube processing industries to more than 38,000 visitors. In addition to the strong Chinese participation and many international exhibitors, wire and Tube China 2014 featured country group exhibits from Austria, France, Germany, Italy and the U.S. Exhibitors… more
Oct 21, 2014
Diversified Communications acquired media company HRM Asia of Singapore, its fifth international acquisition of 2014. The acquisition establishes an operating division in Singapore and adds HR Summit, Asia’s largest human resources event, as well as the HRM Congress series, HRM Magazine and HRM Online to Diversified’s portfolio of more than175 events, eMedia products and print magazines. “We are acquiring HRM Asia because it fits well with our model of working across a variety of touch points within a community,” said Matt Pearce, Diversified’s International Director. He added, “We see the… more
Oct 20, 2014
The publisher of Popular Science, Outdoor Life, Field Stream and Cycle World magazine titles recently acquired The Promotion Company – Family Events that produces shows such as the Hot Bike Tour, Off-Road Expo, Monster Truck Nationals and 4-Wheel Jamboree Nationals, many of which have exhibit floors. “This strategic acquisition will allow Bonnier to extend its high-value enthusiast audience by leveraging robust event opportunities,” said Matt Hickman, vice president of brand strategies, Bonnier Corp.  He added, “We view event audiences, both spectators and participants, as truly… more
Oct 20, 2014
Since 2000, The Expo Group Show Manager of the Year awards has been presented by The Expo Group, and this year’s class of honorees has been unveiled. All of the winners will be feted during a gala awards celebration at the 2014 TSNN Awards: Celebrating Trade Show Excellence Nov. 14-16 in Cleveland. Congratulations to the 2014 SMOTY winners: ·  Tier I, 150 booths or less: Katie Herritage, CMM, CMP, CSEP of Amazon Web Services, Inc. ·  Tier II, 151-300 booths: Katie Stern of UBM Tech ·  Tier III, 301-700 booths: David Grindle of United States Institute for Theatre Technology ·… more
Oct 19, 2014
Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them.  Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events. Here are four quick yet… more
Oct 19, 2014
Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them.  Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events. Here are four quick yet… more
Oct 18, 2014
Chicago Mayor Rahm Emanuel, Choose Chicago President and CEO Don Welsh, members of Chicago-area organized labor and Microsoft general manager Julia White recently joined together to announce that Microsoft Ignite, a new technology conference, will take place May 4-8 in Chicago at McCormick Place. Approximately 20,000 attendees are expected to attend the convention that could bring in more than $47 million in estimated spending. “Microsoft Ignite will play an important role in helping us reach our goal of attracting 55 million visitors in Chicago annually by 2020,” said Mayor Emanuel. He added… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 15, 2014
In what would have been the show’s 20th anniversary, IDG World Expo’s Macworld/iWorld will not take place in 2015, according to company officials. “We are announcing today that Macworld/iWorld is going on hiatus and will not be taking place as planned in 2015,” company officials said in a statement. Adding, “Our MacIT event, the world's premiere event for deploying Apple in the enterprise, will continue next year, with details to be announced in the coming weeks.” This year’s Macworld/iWorld was held March 27-29 at San Francisco’s Moscone Center. The event, previously called Macworld… more