TEMBO Launches Digital and On-Demand Training and Development Courses for Global Event Professionals
November 2, 2023
London-based marketing, content production and event management services provider TEMBO has unveiled TEMBO TECHNIQUES, a new training and development service designed to equip event professionals with the essential skills and knowledge they need to succeed in conference production and event marketing.
With an emphasis on interactivity and hands-on learning to help empower team members to learn through practical experience, TEMBO’s training portfolio will encompass a wide array of courses, with an option to tailor bespoke training solutions to meet specific business needs, according to TEMBO CEO and Founder Kate Disley.
“We are excited to introduce TEMBO TECHNIQUES to help event professionals develop the skills and knowledge required to produce exceptional events,” Disley said. “In an ever-evolving event industry, staying ahead of the curve is vital. Our courses are meticulously designed to provide participants with the latest trends and best practices.”
An interactive course that introduces the art of creating high-quality event content, “Conference Production 101,” is TEMBO TECHNIQUE’s inaugural educational offering, created to establish a robust content development foundation for conferences, exhibitions, seminars and hybrid events. The course is delivered by Sindy Cain, an experienced event and brand content strategist boasting a 15-year career in event production, including the successful delivery of more than 200 B2B events.
“This course is pivotal for the event industry because it equips conference production professionals with tried-and-tested knowledge and methods necessary to curate high-quality, stand-out programs for various types of events that deliver commercial success,” Cain explained.
Conference Production 101 course modules include:
- An introduction to event content production
- Content production workflow
- Target setting and milestone management
- Topic validation and building out your market research
- How to conduct a competitor check, desk research and in-depth research calls
- Tactics to map out and funnel down research
- Program writing, narrative building and storytelling
- Curating commercially engaging sessions and compelling formats
- Speaker acquisition – strategies, methods and tips
- Nailing your star power, keynotes and diversity, equality and inclusion
- Slick speaker management, comms and briefing calls
- Pre-event and onsite delivery checklist, roles and responsibilities
- Post-show and final tips, tricks and cheats to help you succeed
“Event Content Strategy” will be the next event production course to be offered, and a series of event marketing classes are also in development. The inaugural marketing course, “Email Planning for Event Marketing Superheroes,” is currently available.
Tailored to meet the individual needs of event professionals, TEMBO’s training courses are available in three formats: in-person, live online and on-demand, ensuring that event professionals can access training that aligns with their schedules and preferred learning methods, according to TEMBO officials.
“TEMBO TECHNIQUES is dedicated to empowering event professionals to not only meet industry demands but to also exceed them,” Cain said. “Our unwavering commitment to supporting and advancing the event industry sets us apart.”
Launched in 2014, TEMBO assists businesses in creating successful events that engage their audiences, fulfill their objectives and leave a lasting impact. The agency’s services include sourcing temporary and permanent event marketing staff, operating a marketing agency and offering consultancy services. Its clients include exhibition and conference organizers, publishers, corporate events and event product and service providers.
Have some event technology-related news to share? Please send to lpsavas@tsnn.com and dtormohlen@tsnn.com.
Don’t miss any event-related news: Sign up for our weekly e-newsletter HERE, listen to our latest podcast HERE and engage with us on Twitter, Facebook and LinkedIn!
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.
Add new comment