Event professionals are always on the go, and sometimes it can be challenging to keep up with industry news. While we are obviously in favor of news articles, it’s nice to have options. And for those times you’re on a plane, in a car, taking a walk or just needing a break from the computer screen, listening to a podcast can be a great way to learn.
Nearly every organizer sends a post-event survey to its attendees and exhibitors. We want to capture their feelings about the event, but struggle to collect meaningful data and encourage survey completion. One of the most common mistakes is to request feedback on event details and logistics such as food, room temperatures, room block choices and more.
We live in a time of immediate gratification where we can tap a few keys and have the world’s information at our fingertips. An era full of busy times, busy lives and a growing concern of impatient business professionals who all want immediate gratification has made the greatest impact on the consumer market, as we’ve seen the advent of digital marketplaces and their propagation into our daily lives. This can cause friction when the technology of instant gratification is not prepared to manage the dynamic and varying needs of buyers in the B2B world.
ConferencePulsehas relaunched as ExpoIQ, a marketplace that helps technology event organizers find and connect with the right exhibitors for their events.
Event professionals, organizations, hospitality providers and destination organizations now have a new way to gain holistic insights into industry trends and behaviors in the form of a new data analytics tool developed by PCMA.
Event marketers are used to seeing a lot of buzz onsite at their events. Between messaging pushed out by the host organization itself, social media sharing and media coverage, an event is a hive of marketing activity.
At the 2019 Exhibition and Convention Executives Forum, which took place May 29 in Washington, D.C., 220 association and for-profit industry executives not only had the chance to take advantage of information-sharing sessions and networking opportunities, b