Craig W. Moritz is a Senior Event Executive who has been in the trade show industry for more 25 years, selling and/or managing events in over 25 countries on six continents. Being from Texas, he has primarily been involved in the energy and industrial industries. Helping exhibitors maximize ROI is Craig’s passion and goal with each and every event.
Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier. Delivering a Personal Experience