HD Digital Signage Will Light Up San Diego Convention Center By Summer

March 12, 2019

San Diego Convention Center is modernizing its approach to event signage solutions by selecting Digital Conventions as its official in-house digital signage service provider. 

Expected to be up and running by this summer, SDCC’s new digital signage program will allow event organizers, advertisers and sponsors to have a turn-key approach to high-definition video advertising, wayfinding and announcements, according to convention center officials.

The new partnership is just one more way the facility is working to improve the customer and guest experience, said Clifford “Rip” Rippetoe, president and CEO of San Diego Convention Center Corporation.

“Our purpose is to serve as the region’s premier gathering place, hosting trade shows, conventions and meetings that generate economic impact for the San Diego region,” Rippetoe said. “Digital signage is something our customers and guests expect from us. It also meets our needs by serving as a new revenue stream for our facility.”

The convention center’s board of directors voted to move forward with the Digital Conventions partnership in October of last year, with the five-year agreement taking effect on Jan. 7.

Slated to begin installation this spring, the new, HD signage will allow the SDCC to replace static signage — including banners, overhangs and poster boards — with modern, visually appealing, real-time messaging platforms.

Besides improving the Center’s sustainability by cutting down on waste generated from paper and print signs, the new signage will also allow event planners to reach their customers with a more engaging and customizable platform in high-traffic areas of the venue, according to SDCC officials.

The signage plan will include both static and portable LED video walls, with main signage displays located in four of the lower lobbies.

As a national provider of digital signage and visual communication for expositions, conventions and corporate events, Digital Conventions has been providing signage for the Walter E. Washington Convention Center in Washington, D.C. since 2010 and currently supports more than 3,000 events across the U.S.

“We are very excited to implement a landmark integrated digital signage program at the San Diego Convention Center,” said St. Elmo Crawford, president of Digital Conventions. “Our partnership will provide event organizers, sponsors and advertisers new opportunities to inform and engage event attendees and guests.”

He added, “We are looking to create a truly immersive event attendee experience that will continue to raise the bar for digital signage within the conference and events industry.”

 

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Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact