New Report Puts COVID Damage Into Perspective, Amplifies Message for Relief

February 11, 2021
New Reports Puts COVID Damage Into Perspective, Amplify Message for Relief

It’s no secret that the U.S. hospitality and travel industries have taken a major hit since COVID-19 took hold. But a new report from the U.S. Department of Labor confirms that they took the lion’s share of damage during the past year.

The latest DOL jobs report has found that 39% of the American jobs last since February 2020 came from the leisure and hospitality sectors—triple the number of the next most devastated industry (government, which saw its workforce drop by 13%). 

There is a current 16% unemployment rate among leisure and hospitality companies, nearly triple the overall U.S. employment rate of 6%.

“The math is pretty easy: the U.S. economy won’t get back on track until the leisure and hospitality sector is back on track, and that’s going to take aggressive policy actions,” said U.S. Travel Association President and CEO Roger Dow in a statement.

Days before the report’s release, the U.S. Senate passed a bipartisan amendment attempting to speed the industries’ recovery. Proposed by U.S. Senator Catherine Cortez Masto (D-Nev.) and Kevin Cramer (R-N.D.), the legislation prioritizes the hard-hit hospitality sector as Congress works through President Biden’s proposed $1.9 trillion stimulus package.

The most practical measure of the amendment is that it establishes a deficit-neutral reserve fund to support hospitality, conventions, trade shows, entertainment, tourism and travel and their workers. 

“Our communities cannot afford to see these industries decimated, and I’m glad to have passed this bipartisan amendment to expand support for our struggling hospitality sector and provide relief for the workers in the industries hardest hit by this pandemic,” said Masto in a statement.

While a handful of events are going on as scheduled, the pandemic has pushed a lot of  hotels and event companies to the brink. Many are hoping to stay afloat long enough for vaccine distributions to not only inoculate the general public from the virus, but also the related fear of travel. 

Global Perspective

As the country and the world approach the one-year anniversary of when the pandemic ushered in travel restrictions, social distancing measures and quarantining, the entire meetings and events industry is taking stock of the damage.

UFI Covid Damage report

UFI, The Global Association of the Exhibition Industry, recently released a report with similarly grim details to the Department of Labor statistics. Research from the Paris-based association found that the global exhibition industry has shrunk by 68% compared to 2019, affecting 2.4 million jobs.

“COVID-19 has had a significant impact on the exhibition industry, as well as those sectors who benefit from face-to-face events,” said Kai Hattendorf, UFI managing director and CEO. “The impact has not just been felt by exhibitors, who showcase their products and develop their sales, but also by those involved in tourism-related activities.” 

It should be noted that UFI sees light at the end of the tunnel, predicting revenues will double in 2021 compared to last year. 

Nevertheless, industry lobbyists like USTA are not letting up on their efforts. Among the association’s requests to Congress and President Biden are:

  • Extend and enhance the Paycheck Protection Program to provide a third draw for businesses that continue to face difficulties due to COVID-19.
  • Provide grants for hard-hit sectors within the travel industry.
  • Provide $2.25 billion in EDA grants to promote safe and healthy travel practices.
  • Provide $17 billion in additional relief for commercial airports and airport concessionaires.

Waiting on general distribution of vaccines is not an option, Dow said.

“There are still unknowns about when travel will restart in earnest,” he said. “What is fully known is that the pandemic’s effect on travel is continuing to cause devastating economic and employment harm, and the only way to correct that is through aggressive action.”

 

Don’t miss any event-related news: Sign up for our weekly e-newsletter HERE and engage with us on Twitter, Facebook, LinkedIn and Instagram!

 

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.