Hannover Fairs (Canada) Buys 50-percent Stake in Truck World
Hannover Fairs (Canada) Inc., the subsidiary to Germany-based Deutsche Messe, has acquired a 50-percent stake in Truck World, the largest commercial vehicle trade show in Canada, from the event’s owner - Newcom Business Media.
Truck World will be organized and managed jointly by Hannover Fairs and Newcom in the even years through the Truck World Show Partnership.
The next Truck World Show takes place in Toronto on April 19-21, 2018.
“This partnership is a strategic business initiative for Hannover Fairs and Deutsche Messe in the North American commercial vehicle space,” said Hannover Fairs President and CEO Larry Turner.
He added, “The goal of this long-term partnership is to expand Truck World’s global reach by leveraging the success of Deutsche Messe’s worldwide portfolio of commercial vehicle shows, including the recently announced North American Commercial Vehicle Show (NACV Show) being jointly developed by Newcom and Hannover Fairs.”
The partnership will provide additional support to Truck World attendees and exhibitors, as well as expand the show’s footprint. Newcom will continue to manage the event.
“Truck World is Canada’s largest trade show for the trucking industry, combining two days of business with an Owner Operator / driver component,” said Newcom’s founder and Chairman Jim Glionna.
He added, “Partnering with Hannover Fairs to co-organize Truck World, as well as the Atlanta-based NACV Show brings a wealth of new business and networking opportunities for all of our events’ attendees and exhibitors.”