News

Oct 19, 2014
Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them.  Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events. Here are four quick yet… more
Oct 18, 2014
Chicago Mayor Rahm Emanuel, Choose Chicago President and CEO Don Welsh, members of Chicago-area organized labor and Microsoft general manager Julia White recently joined together to announce that Microsoft Ignite, a new technology conference, will take place May 4-8 in Chicago at McCormick Place. Approximately 20,000 attendees are expected to attend the convention that could bring in more than $47 million in estimated spending. “Microsoft Ignite will play an important role in helping us reach our goal of attracting 55 million visitors in Chicago annually by 2020,” said Mayor Emanuel. He added… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 15, 2014
Trade Show News Network is pleased to announce that the 2nd annual TSNN Awards $5,000 Student Scholarship awardee is Shauna H. Clark, a student pursuing event management at the University of Central Florida’s Rosen College of Hospitality. The scholarship is sponsored by the Reno-Sparks Convention & Visitors Authority (Reno Tahoe USA), and Clark will receive the funds and be feted during the celebration gala dinner at the 5th Annual TSNN Awards Nov. 14-16 in Cleveland, Ohio. “I am so grateful and honored to have been selected as the second ever recipient of this generous award,” said… more
Oct 15, 2014
In what would have been the show’s 20th anniversary, IDG World Expo’s Macworld/iWorld will not take place in 2015, according to company officials. “We are announcing today that Macworld/iWorld is going on hiatus and will not be taking place as planned in 2015,” company officials said in a statement. Adding, “Our MacIT event, the world's premiere event for deploying Apple in the enterprise, will continue next year, with details to be announced in the coming weeks.” This year’s Macworld/iWorld was held March 27-29 at San Francisco’s Moscone Center. The event, previously called Macworld… more
Oct 14, 2014
The Consumer Electronics Association has tapped Dr. Dieter Zetsche, chairman of the board of management of Daimler AG and Head of Mercedes-Benz Cars, to deliver a 2015 International CES® keynote address focused on the latest advances in autonomous vehicle technology. Owned and produced by CEA, International CES will run Jan. 6-9, 2015 in Las Vegas, Nevada.   Dr. Zetsche will discuss autonomous vehicle technology and its impact on society, mobility and environment, as well as raise ideas and questions for the future. In addition to his insights on the future of Daimler… more
Oct 14, 2014
Margaret Edgell Core has been tapped as vice president of industry events by the Food Marketing Institute to oversee its annual event – FMI Connect, The Global Food Retail Experience. “Margaret brings the experience, enthusiasm and inspirational leadership we need to help FMI achieve the vision we have for ensuring our premier events become game-changing experiences for the food retail industry.” said FMI President and CEO Leslie G. Sarasin. “FMI members, staff and leadership look forward to Margaret’s guidance as together we help FMI Connect reach its potential as the pivotal industry… more
Oct 14, 2014
In 2015, the American Society of Association Executives is expanding its Great Ideas Conference into Asia with the first-ever international event scheduled March 22-24 in Hong Kong. ASAE’s Great Ideas in Association Management Conference, Asia-Pacific will be sponsored by the Hong Kong Tourism Board (HKTB). The event is expected to draw attendees from the Asia-Pacific region along with participants from the U.S., Europe and the Middle East. “One of ASAE’s goals is to enhance the professional development of the association community. With the growth of association contributions in the… more
Oct 14, 2014
Following the successful launch of two other shows at the International Manufacturing Technology Show, Germany-based Deutsche Messe plans to launch three more shows during IMTS’ 2016 show. The three new shows include ComVac North America, Industrial Supply North America and Surface Technology North America – which cover compressed-air and vacuum technology, industrial subcontracting and surface treatment, respectively. The previous two shows launched by Deutsche Messe are Industrial Automation North America in 2012 and Motion, Drive & Automation North America (MDA North America) in… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.