Mexico-based EXPO MANUFACTURA 2017 Showfloor, Attendance Both See Upticks

March 7, 2017

EXPO MANUFACTURA 2017, an event jointly organized by Tarsus Group and E.J. Krause & Associates for the manufacturing and processing industry in Mexico, was held Feb. 7-9 and drew more than 12,500 professionals to Monterrey, Nuevo Leon.

The three-day event, under the theme “Manufacturing 4.0: Maximum productivity and competitiveness”, brought together more than 600 brands and technology solutions from 311 exhibiting companies.

EXPO MANUFACTURA’s footprint grew 9 percent, assembling the largest event to date and had an 18 percent increase in attendance.

“Mexico is a very attractive market, our experience in the automotive, aeronautical and medical devices sectors, besides the privileged geographical location of our country opens possibilities of reach international markets, a new world order invites us to diversification and it is time to update, to make our processes more efficient, and to be even more competitive,” said Jose Navarro, General Director of E.J. Krause de Mexico.

He added, “This edition showed high interest with the active participation of international pavilions and the 311 exhibitors that position EXPO MANUFACTURATM within its international marketing strategies. Participating exhibitors stated that favorable business contacts have been established in this edition which will increase sales in the short and medium term.”

EXPO MANUFACTURA is recognized as the most important exhibition in the region and has become the ideal venue for the private sector to access the most prominent training, technology, and operational solutions designed to generate profitability, as well as sustainability, according to show organizers.

EXPO MANUFACTURA presented more than 450 operating machines and equipment that allowed attendees to experience Manufacturing 4.0 in action.

“The Association for Advancing Automation (A3) was excited to launch our A3 Mexico group at EXPO MANUFACTURA this year,” said Bob Doyle, director of Communications, A3.

He added, “It was the perfect place to introduce ourselves, talk with many interested individuals in the automation industry and share our future plans for Mexico. We look forward to participating again next year.”

Running parallel to the exhibition was a full three-day educational program with general sessions, keynotes, and workshops.

The conference program had more than 470 participants learning about the latest trends, successful practices, and case studies.

In addition, Chamber of Manufacturing Industry of Nuevo Leon (CAINTRA), hosted EXPO MANUFACTURA’s matchmaking program which conducted over 343 business meetings.

“This program has proven to be an active tool for rapprochement between buyers and suppliers in the industry and as each year EXPO MANUFACTURATM provides us with the ideal environment for these meetings” said Guillermo Dillon, CEO of CAINTRA.

Latin America’s manufacturing market continues to see dynamic growth. The 22nd edition will be held Feb. 6-8, 2018, and currently 75 percent of the exhibit space already is sold out.

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.