News

Jun 13, 2019
Event technology giant Cvent has once again expanded its reach, this time through the acquisition of San Francisco-based mobile app provider DoubleDutch. Over the past decade, Cvent has grown its portfolio and technology base through acquisitions of companies including Social Tables, Passkey and Kapow along with merging with Lanyon. Cvent officials say that the company’s acquisition of DoubleDutch expands its commitment to the onsite experience, helping it accelerate its investment in mobile event technology. Cvent’s mobile and web application portfolio already includes CrowdCompass and … more
Jun 12, 2019
GreenTech, a global platform for the horticulture industry currently taking place this week in Amsterdam, has announced it will launch GreenTech Americas in partnership with Tarsus Mexico and RAI Amsterdam. The new event will take place March 24-26, 2020, in Querétaro, Mexico, the heartland for agriculture production in the country. “Protected horticulture is the fastest growing area for agriculture production in Mexico,” says Paul St. Amour, vice president Latin America for Tarsus Mexico. “The growers have a desire to upgrade their production processes with better greenhouse technology,… more
Jun 12, 2019
Event marketers are used to seeing a lot of buzz onsite at their events. Between messaging pushed out by the host organization itself, social media sharing and media coverage, an event is a hive of marketing activity. But what’s often lacking, says Rachel Stephan, chief snöballer at snöball, is the authentic voice that comes from the people who are actually experiencing the event — the attendees, speakers, partners and exhibitors. That’s the idea behind snöball, a digital tool that helps event organizers harness the power of influencer marketing and put it to use at their events: to provide… more
Jun 12, 2019
Just in time for Global Exhibitions Day on June 6, UFI – the Global Association of the Exhibition Industry – launched a new report and online database designed to track global exhibitions industry sustainability initiatives and projects in keeping with the Sustainable Development Goals of the United Nations. Initiated by UFI’s working group on sustainability and put together in collaboration with sustainability consulting and research firm Greenview, this first-of-its-kind resource showcases the environmental efforts of global event organizers, venues and service providers while inspiring… more
Jun 11, 2019
Adding a page to the comeback story of Puerto Rico, Connect announced it has selected the destination as host of Connect 2021. Formerly known as Collinson Media & Events (and also now owned by Corporate Event News’ parent company, Tarsus Group), Connect is known for its national marketplace-style shows for meeting planners in the corporate, sports, diversity, association and faith sectors. Connect 2021 is expected to bring 3,500 planners, suppliers and other industry leaders to Puerto Rico for face-to-face meetings, education, networking and its signature lively receptions. “We are… more
Jun 10, 2019
Exhibitions industry professionals around the world celebrated the fourth annual Global Exhibitions Day last week, June 5. From Australia to South Africa, the celebration was driven and supported by more than 40 partner associations in 90 countries and regions. “GED is a perfect symbol for our industry — it’s a huge success that is based on teamwork, trust, and collaboration,” said UFI President Craig Newman. “It is great to see everyone working in this industry getting involved and coming up with a range of interesting and unusual activities to promote exhibitions.” A wide range of… more
Jun 10, 2019
The Center for Exhibition Industry Research reported that the recent growth of the exhibition industry continued during the first quarter of 2019. The CEIR Total Index, a measure of exhibition industry performance, posted a decent year-over-year gain of 1.8 percent, even though it under-performed the inflation-adjusted GDP. “The performance during the first quarter shows the resilience of the exhibition industry despite a government shutdown through most of January and uncertainties surrounding trade negotiations with China and slowing world economic growth,” said CEIR Economist Allen… more
Jun 10, 2019
Celebrating its 10th Anniversary, Trade Show News Network will hold its prestigious and original TSNN Awards program, which honors the top fastest-growing shows in attendance and net square footage Nov. 15-17 in Dallas. The list of 50 shows that will be feted during the three-day, celebration-filled event can be found listed below and also HERE.  “The Top 50 fastest-growing show winners were chosen by their show’s growth rate between 2016-2018 in attendance and net square footage,” said Tarsus US EVP, Business Development, Rachel Wimberly. She added, “We are really excited to fete all of… more
Jun 06, 2019
At the 2019 Exhibition and Convention Executives Forum, which took place May 29 in Washington, D.C., 220 association and for-profit industry executives not only had the chance to take advantage of information-sharing sessions and networking opportunities, but also got hands-on access to some revolutionary customer service technology. Available 24/7 worldwide to answer any ECEF-related questions via SMS text, Sciensio’s Artificial Intelligence-driven EventBot went live on May 21 and provided attendees and exhibitors with 260 hours of real-time support before and during the event. “ECEF… more
Jun 06, 2019
A new state-of-the-art exhibition space is taking shape in Downtown Las Vegas. Earlier this year, International Market Centers, owners and operators of World Market Center Las Vegas, broke ground in January on The Expo, a $90 million, 315,000-sq.-ft. facility set to open in July 2020. Upon completion, The Expo at World Market Center Las Vegas will become the new permanent venue for temporary gift and home décor exhibits at IMC’s semi-annual Las Vegas Market. That event showcases more than 4,000 gift, home décor and furniture resources across 5 million square feet of permanent showrooms and… more

Partner Voices

From apps to chatbots to completely redesigned meeting spaces, technology is revolutionizing how events are planned, executed and experienced. It’s now at the core of most successful events and, ultimately, is instrumental in helping attendees forge meaningful connections and gain insight. The opportunities to create truly impactful experiences will only increase with the rise of “all-in-one” tech tools and the introduction of 5G internet.