The coronavirus understandably caught the events industry flat-footed last spring. Who can predict a once-in-a-century disease? But nearly a year into the pandemic, there’s been time to experiment, learn, adapt and develop better strategies going into 2021.
While many trade shows in early 2021 have either been cancelled, gone virtual or been postponed until later in the year, two recent B2B events in Orlando and Denver managed to go live successfully. A common theme: regional attendance and extensive health and safety measures that kept participants feeling more confident and comfortable.
Trying to serve as a guiding light in a challenging period, PCMA brought together more than 3,000 attendees in an unusual experience befitting the COVID era.
London-based Tarsus Group has acquired a majority interest in the Mexico-based event, EXPO TENDERO. Launched in 2019 by Pedro Fernández, CEO of Multipav, EXPO TENDERO is the only event in Mexico specifically focused on the “Tenderos” sector; the ubiquitous corner shops located throughout the country.
With many trade show professionals still unemployed due to COVID-19, one full-service marketing and logistics partner for the global exhibition and convention industry is taking matters into its own hands with a new program designed to get them back on the job. Launched Jan.
Joe Biden becomes the country’s 46th president at a time when the United States is mired in a pandemic and its related economic challenges. His proposed solutions, and their effectiveness, is surely how the first part of his presidency will be measured.
The first fully virtual CES put the spotlight on nearly 2,000 technology companies to see how the future is unfolding.
In an effort to speed the process of distributing COVID-19 vaccines, the hotel industry is offering its services to the incoming Biden-Harris administration.
Emerald Expositions recently acquired the EDSpaces Trade Show & Conference from the Education Market Association.
“Through our alliance with Emerald, with its added resources and trade show creativity, we look forward to growing EDspaces and making it an even better investment for the exhibitors, buyers and our industry members,” said Lee Stapp, president of Officescapes and 2021 EDmarket chair of the board.