dmg :: events Adds New U.S. Division, Names Michael Green President
November 29, 2012
Based in the U.K., with shows around the world, dmg :: events has decided to expand its footprint with a new division in the United States, naming industry veteran Michael Green president to run it.
The new division will be a part of dmg :: events’ existing sector and geography groups of Energy, Digital Marketing and the Middle East.
The group, called dmg :: events USA, will be headquartered in Dallas and will be responsible for dmg :: events’ U.S.-based Digital Marketing businesses – ad:tech, iMedia Summits, iMedia Connection, Digital Collective and CMO Collective (23 events currently) – and will serve as a platform for launching and acquiring events in targeted, fast-growing U.S. markets, according to company officials.
“We are excited to have Michael as part of the dmg :: events team and look forward to his leadership of dmg :: events USA,” said Galen Poss, COO, dmg :: events.
He added, “His track record speaks for itself – he has been remarkably successful throughout his career.”
Besides being co-founder of Hanley Wood Exhbitions, Green also was executive vice president of the companyand helped lead it into to parent company Hanley Wood's most successful business unit by 2005.
In addition, Green was integral in the sale of HWE in 2005, one of the 10 largest business-to-business media transactions at that time.
“I am pleased to have found an excellent fit with the newly formed dmg :: events USA,” Green said. “I look forward to expanding the current Digital Marketing businesses as well as developing future products for dmg :: events USA. The vision of the company is to strengthen the U.S. events portfolio – we are building a dynamic team to make that happen.”
Prior to HWE, Green was senior vice president of U.S. Exhibitions, Miller Freeman, where he was responsible for corporate management of 100-plus U.S. events.
He started his career co-founding Precision Planning & Sales, an exhibitions management company that produced 20 industry events annually.
“We have high expectations for future expansion of the dmg :: events presence in the U.S. and, under Michaels’s direction, dmg :: events USA will immediately enter into an aggressive growth mode, seeking launches and acquisitions of events within and outside the digital marketing sector,” Poss said.
dmg :: events is a wholly owned subsidiary of the Daily Mail and General Trust and produces 80 events in 25 countries, including North America, the Middle East, Australia, North Africa, Europe and Asia.
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
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The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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