Los Angeles Tourism & Convention Board Launches Meet L.A. App

January 19, 2017

The Los Angeles Tourism & Convention Board has launched Meet L.A., a free mobile destination app for meeting and trade show professionals interested in bringing their events to the City of Angels.

Following the launch of L.A. Tourism’s immersive “Virtual Discovery L.A.” last October at IMEX America in Las Vegas, the new Meet L.A. app allows users to quickly and easily view the virtual travel platform, browse through L.A.’s diverse regions and neighborhoods, and contact L.A. Tourism sales staff with any questions or booking requests.

Developed in partnership with mobiManage and launched earlier this month at the PCMA 2017 Convening Leaders conference in Austin, Texas, the intuitive, easy-to-use app also provides up-to-date information about venue capacities with square footages, access to insightful videos and a calendar of major citywide special events.

“We’ve taken detailed measures to elevate the destination’s meeting planning process with an easy-to-use experience that requires minimal storage space on any mobile device,” said Darren K. Green, senior vice president of sales for L.A. Tourism.

He continued, “Meeting and event professionals can activate the Meet L.A. app to conveniently access our dynamic content and explore the wealth of L.A.’s premier venues and attractions from the palm of their hand, anywhere and anytime.”

With the app’s comprehensive functionality, cutting-edge design and plethora of compelling content to help organizers make informed planning decisions on-the-go, what better place to unveil Meet L.A. than at Convening Leaders and its dynamic community of forward-thinking event professionals?

“The feedback we received about our Meet L.A. app has truly been phenomenal,” Green said. “As one of the first DMOs to offer this complimentary tool, planners were raving about its detailed features and advantages it offers, such as its multimedia.”

He added, “We know that more than two-thirds of people own a smartphone and we’ve heightened the app’s multimedia features to make it as comprehensive as possible to ensure maximum engagement. Whether it’s our immersive 360-degree virtual tours to insightful videos that showcase L.A.’s distinct neighborhoods and hotels, planners can quickly learn about Los Angeles as a meetings destination from the palm of their hand.”

The Meet L.A. app can be downloaded for free on iTunes and the Google Play Store.

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Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact