MyCEB Supported 300 Events in Malaysia in 2018
Recently, the Malaysia Convention & Exhibition Bureau (MyCEB) released its annual report for 2018. In total, the bureau supported 300 events during the year, generating an estimated economic impact of RM2.47 billion (US$595 million) for Malaysia. A total of 350,000 delegates attended these events, including 163,000 international delegates.
A total of 195 corporate & incentive events were held in 2018, while the bureau supported 84 association events and 21 exhibitions. Corporate & incentive events featured over 61,000 delegates (of those, 60,399 were international delegates) and generated an economic impact of RM 790 million (US$190 million).
Association events generated an estimated economic impact of RM 1.05 billion (US$253 million), attracting almost 100,000 delegates (including 47,832 international delegates). Exhibitions attracted 190,155 delegates and of those 55,000 were international. The economic impact of those exhibitions was approximately US$152 million.
According to MyCEB, some 152 business events were secured during 2018 featuring an estimated 118,735 delegates and generating RM 1.58 billion (US$379 million) in economic impact. MyCEB also secured and supported 10 “major events” in 2018, attracting a total of 69,484 delegates, including 19,497 international delegates. Total tourist expenditure at these events was RM 87 million (US$21 million).