Experts & Opinions

May 04, 2021
A digital-first approach to industry events and networking is now the norm, bringing with it new opportunities to make meaningful connections virtually, along with a more adaptable, convenient and precise way to organize and attend industry events. This current reality will never fully disappear — instead it’s a sign of what the future will bring. The pandemic has accelerated innovation in the events industry and forced event organizers to prioritize and cater to virtual and hybrid events. As we look to the future of digital events, it’s vital that organizers and marketers are clear on their… more
Apr 30, 2021
The COVID-19 vaccine rollout has brought some much-needed positive news, but it will still be months before associations and businesses can plan the large-scale in-person events and trade shows they once did. In the interim, many are opting for virtual or hybrid trade shows, conferences and meetings.  Yet for hybrid events to be successful for both online and in-person participants, meeting planners must encourage engagement for in-person attendees as well as for virtual participants. The entertainment and speakers (talent) provide much of that value and help to ensure continuity of… more
Apr 27, 2021
It’s the year 2013, we are all thriving after a great few years of growth from the 2008 economic downturn. We are plush with happiness and looking for exciting new ways to grow our events. With great times, come well…a mix of great things and complete complacency. And so, with that we began to throw the idea around of extending the life of our events. How do we make them longer without being boring? It is now the year 2021…there is nothing else that need be said about the year that shall not be named…you know the one that came before. However, we have learned and grown so much as an industry… more
Apr 22, 2021
Last year put life into perspective for a lot of us. In a previous blog, I talked about being an agent of change. Now I want to discuss how fast change can bring positive results within your business events models. Whether you dealt with navigating through chaos, strengthening your resiliency muscles or just survived, we all did one thing together and that was change. As much as we changed personally, it goes without saying that the events and hospitality industries also changed significantly. In what may be an unpopular opinion, I believe that this forced change has a silver lining. We all… more
Apr 20, 2021
It’s all the buzz lately – hybrid or omnichannel events. Programs and mindsets continuously shift as planners begin to weave together a hybrid event strategy and relaunch in-person experiences. Here are four things to consider as you map out your hybrid planning: Review Your Registration Standards As part of the advance registration process, consider updating your terms and conditions to educate all attendees as to what protocols and behaviors will be enforced on-site. It is best practice to review any of your anticipated procedures for enforcement with your own legal counsel to ensure… more
Apr 15, 2021
Did you know that some European Tax Authorities allow foreign businesses to get a refund of Value Added Tax (VAT) incurred during MICE and business travel? Services that can be reclaimed vary by country but normally include hotel, accommodation, exhibition costs, venue hire, equipment rental, entrance tickets, transportation and meals. Generally, U.S. companies are eligible to recover VAT in the following countries: Austria, Belgium, Denmark, Finland, France, Germany, Iceland, Ireland, Luxemburg, Malta, Monaco, Montenegro, the Netherlands, Norway, Spain (only for the participants of… more
Apr 13, 2021
The highly anticipated shift back to in-person events is slowly getting underway as meetings and events planners around the globe rejoice. Virtual remains the overarching preference today, but many companies are looking toward later this year and beyond to attempt hybrid, if not fully live events. Put the enthusiasm under the microscope, though, and it’s no surprise that most planners have a thick layer of caution and concern when it comes to navigating what will certainly be a non-traditional live events environment — at least for a while. There’s a particular tool planners should strongly… more
Apr 08, 2021
I love college football. The passion, the pageantry, the roar of the crowd. Few things come close to the excitement reserved for Saturday afternoons in the fall. Growing up in Central Florida, I was a Gator football fan before I knew how to tie my shoes. When I became a student at the University of Florida, I spent every weekend at The Swamp chanting, cheering on the team and chugging water to offset the heat. I never missed a game.  These days, I prefer to watch from the comfort of my couch. It’s slightly calmer, food prices are more reasonable and it is no less a tradition in our… more
Apr 06, 2021
As hotels, restaurants and venues begin to reopen, we’re all imagining what post-pandemic events will look like. Many businesses and trade associations have publicly released reopening plans to inspire public confidence and help other businesses learn best practices. At the same time, thought leaders in many industries, including in meetings and events, are calling to use this global reset as an opportunity to imagine and create a better future. While I admire an attitude of radical improvement, I’m also sensitive to the hardships facing event professionals, many of whom are out of work or… more
Mar 31, 2021
There is no doubt that the pandemic has changed the way we live our everyday lives. From the way we socialize to the way we work, no aspect of life seems to be left untouched, and business travel is no exception.  Before COVID-19 had a profound effect on the travel industry, business travelers were hopping on planes each week to meet with coworkers, attend conferences and network at corporate events — then all of that came to a halt. However, meeting planners and business travelers are adapting to the ever-changing environment to continue moving forward and safely meet in-person. One way to… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.