Association Show News

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Apr 01, 2016
Attendance size and quality is the essential element of any successful convention or exhibition. Rapid change due to technology is transforming the attendance marketing process.  To help event management improve their attendance marketing strategies and efforts, TSNN and the Event Marketing Institute are asking TSNN readers to participate in an industry study focused on attendance marketing benchmarks and best practices.  The individual responses will be studied in aggregate and are confidential. To thank you for participating, you will receive a complimentary summary… more
Mar 31, 2016
The 2016 World of Asphalt Show & Conference and AGG1 Academy & Expo broke a trio of records – attendance, number of exhibitors and attendees taking part in the education – when its recent show wrapped up March 22-24 in Nashville, Tenn. Record registered attendance of more than 9,000 is 18 percent more than the record-setting 2015 shows and 38 percent growth, compared with 2013. Attendees came from all 50 states, nine of the 10 Canadian provinces and more than 60 other countries worldwide; 30 percent were company presidents/owners, vice presidents, general managers or chief financial… more
Mar 30, 2016
By Elizabeth Johnson ‘Branding’ is perhaps the most commonly used, but most commonly misunderstood, word in business. Reactions to brands, such as Coca-Cola or Apple, are immediate. An organization or product with a strong brand may compel people to instantly think of its logo, or tagline or jingle. A brand, by definition is all of those things and more - it’s everything we think about a particular organization or product. A strong event brand offers its audiences a promise on the value it will deliver. And then, it uses communications tools to deliver the message of that promise.  A… more
Mar 28, 2016
While the convention and meetings industry is able to breathe a sigh of relief today in Georgia, headaches abound in North Carolina, after both states recently dealt with legislation that was deemed discriminatory to the gay community by many.   Less than two weeks after the Georgia assembly voted through House Bill 757 – the Free Exercise Protection Act, Georgia Gov. Nathan Deal vetoed the bill.   The bill would have allowed churches to refuse to perform gay marriages and not hire people they felt conflicted with their religious beliefs, which prompted big-name companies, such as… more
Mar 24, 2016
Trade Show News Network (TSNN) is pleased to announce the release of the 2015 TSNN Top 250 Trade Shows in the United States. Culled from show management and data supplied to TSNN, the list had a record number of submissions this year and represents the top 250 trade shows held last year in the U.S. ranked by net square footage. The full, searchable list, sponsored this year exclusively by Expocad and the Orlando/Orange County Convention Center, can be found HERE. The Consumer Technology Association’s CES 2015 show snagged the No. 1 spot and spanned more than 2.2 million net square feet at the… more
Mar 21, 2016
The Electronic Software Association’s E3 Expo won’t have some key gaming companies on the showfloor – such as EA and Activision – when the show opens its doors in June at the Los Angeles Convention Center. The game publishers, instead, are opting for smaller, public-focused events. Other companies, including Wargaming and Disney Interactive, also have decided to skip booths at the show this year, prompting rumors that maybe the show would change its rules and allow the public to attend. Not so fast, according to Dan Hewitt, ESA’s vice president of Media Relations and Event Management. “The… more
Mar 18, 2016
One hundred and eighty-seven years hardly is a nice round number, so the Pennsylvania Flower Show (founded in 1829) is sharing the stage with the relative youngster National Park Service, celebrating its sweet 100. “The Pennsylvania Horticultural Society is honored that the Philadelphia Flower Show has been chosen by the National Park Service as a centennial event marking this amazing milestone,” said Sam Lemheney, PHS Chief of Shows & Events. The centennial celebrations formed this year's theme "Explore America" at the show, which ran March 5-13 at the Pennsylvania Convention Center, and… more
Mar 15, 2016
The Consumer Technology Association, formerly the Consumer Electronics Association, announced the return of its CES Unveiled event series to France for a fourth consecutive CES Unveiled Paris and a debut event, CES Unveiled Prague. These two events, uniting innovative technology companies, top members of the press, industry analysts, buyers and key consumer technology influencers, will serve as a prelude to the innovation that will be showcased at CES® 2017.  Owned and produced by the CTA, CES is the global stage for innovation and will run Jan. 5-8. This year's CES Unveiled events… more
Mar 15, 2016
The International Association of Exhibitions and Events has opened the call for nominations for its annual awards program to recognize exceptional professionals in the exhibitions and events industry. Industry professionals who meet the outlined criteria may be nominated for any of the awards listed below, and recipients will be honored at Expo! Expo! IAEE’s Annual Meeting & Exhibition to be held 6-8 December in Anaheim, Calif. The deadline to submit nominations for the following award categories is 10 June 2016: The IAEE Pinnacle Award recognizes… more
Mar 10, 2016
Trade Show News Network has named Atlantic City, N.J., as the host city for the 7th Annual 2016 TSNN Awards: Celebrating Trade Show Excellence. As the premiere awards program in the trade show industry celebrating fastest-growing shows, more than 50 show organizers will be feted during the three-day weekend event Oct. 28-30 (www.T-awards.com).  “We are very excited to bring the 2016 TSNN Awards to Atlantic City,” said TSNN President Rachel Wimberly. “Atlantic City has a really exciting convention center/hotel package, as well as incredible restaurants and entertainment options that will… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.