Join #Expochat - Grow Engagement & Partnership Strength through Technology APIs

July 24, 2017

 

There has been a lot of discussion in the IT world of trade shows relating the ability for all partners involved in the success of a show demonstrating the ability to share data and intelligence through an API (Application Programming Interface). Lacking this expertise – on both sides – eliminates you from the discussion of being a leading player in the exhibition marketplace.

Join us and Terence Donnelly of Experient on this Wednesday’s #Expochat July 26th, 1pm ET where we’ll answer the following questions:

  • ·        What is an API? Not just integration but sharing of intelligence
  • ·        Why is there a need for APIs more in our business that before?
  • ·        What are some of the myths of APIs that instill fear into trade show organizers?
  • ·        What does real-time intelligence and data provide trade show organizers?
  • ·        What are the type of APIs that drive the greatest value to show organizers?
  • ·        Who are the usual suspects involved in the API process?
  • ·        OK, what are the first steps and vital elements of an API/integration discussion?

What is #EXPOCHAT?

Expochat is a Twitter-based conversation on topics related to the trade show industry. It takes place most Wednesdays at 1:00 p.m. Eastern Time (new time slot) and tackles a single topic each week - a recurring pain point, innovative ideas, evolution of the industry, best practices, and what works. 

Expochat is alternately moderated by four industry thought leaders: Stephanie Selesnick (International Trade Information, Inc.), Terence Donnelly (Experient), Michelle Bruno (Bruno Group Signature Services) and Michael Doane (CadmiumCD). 

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Partner Voices

From apps to chatbots to completely redesigned meeting spaces, technology is revolutionizing how events are planned, executed and experienced. It’s now at the core of most successful events and, ultimately, is instrumental in helping attendees forge meaningful connections and gain insight. The opportunities to create truly impactful experiences will only increase with the rise of “all-in-one” tech tools and the introduction of 5G internet.