New Business Contracts: Experient, CDS, Info Salons Group, Sherpa and More Sign Deals
June 1, 2017
Summertime is heating up, and so are new and renewed business contracts between shows and a bevy of suppliers.
Experient recently renewed its contract with Emerald Expositions through 2023. With this new six-year deal, which officially begins in 2018, Experient will provide registration, lead retrieval and its EDGE marketing platform for Emerald’s 74+ shows each year, as well as housing services for select shows.
Emerald, the largest operator of business-to-business trade shows in the United States, has been working with Experient since 2012.
Emerald serves a wide variety of industry sectors, including gift, home and general merchandise, sports, design and construction, technology, jewelry and more.
“Our decision to continue working with Experient was based on the positive relationship we have already established and their continued development of technology and innovation in the event registration space,” said Cathy Griffith, senior operations director for Emerald Expositions.
SPIE, a long-time client of Convention Data Services (CDS), has renewed their contract for another two years.
Under the agreement, CDS will provide onsite registration services, integrations, session tracking and lead management services for SPIE’s top events: Photonics West, Advanced Lithography, Defense + Commercial Sensing, Optics + Photonics and OPTIFAB.
"In a complex and quickly changing event environment, an event organizer needs trusted, proven service partners to implement the many aspects of pre-event and onsite services,” said Randy Cross, director of Event Services and Venues, SPIE.
He added, “SPIE is pleased to renew our registration and lead-retrieval service contract with Convention Data Services! We continue our long-standing partnership with our trusted vendor because of their commitment to mutual success and dedication to adapting and tailoring their services to meet our developing needs. Recently, we have mutually developed customized data transfer solutions that provide enhanced and faster information exchange to facilitate our pre-, onsite, and post-event service.”
Global trade show organiser Tarsus Group has appointed Info Salons Group as their official registration provider for their Indonesian shows.
The agreement sees the registration, technology & database marketing specialist for global exhibitions delivering their services to the Tarsus Group's Indonesian portfolio, beginning with Indonesia International Pet Expo, GESS Indonesia, Indonesia Infrastructure Week, Konstruksi Indonesia, The Big 5 Construct Indonesia (co-owned with dmg:events Middle East, Asia & Africa), Cyber Security Indonesia and Airport Solutions Indonesia.
Jason Smith, marketing director of Tarsus Indonesia, said, "Info Salons is the ideal partner to assist us with the growth and professionalism of our shows within our Indonesian portfolio. Info Salons' world-class database & registration system enables us to provide our visitors with personalised check-in experiences and adds great value to our exhibitors with measureable lead generation tools and matchmaking capabilities."
Reed Exhibitions USA has again selected Sherpa to deploy its indoor positioning system for its JCK event, being held June 5-8 at the Mandalay Bay Resort & Casino, Las Vegas.
Sherpa has provided mobile apps for JCK since 2010 and the indoor positioning system since 2014.
The system will be deployed on 3 levels spanning more than 2 million square foot providing a best-in-class 6 feet of accuracy.
"In 2014, JCK Las Vegas hosted a world premiere of the first event indoor positioning system. We took a chance on Sherpa's innovative and unique solution. Being at the cutting edge of event technology turned out to be a great success and we are proud the JCK brand can be the pioneer of this technology," said Randy Field, group vice president, Customer Experience & Operations Technology Reed Exhibition US
The Council for Exceptional Children (CEC) has selected The Townsend Group, a leading advertising, sponsorship and trade show sales management firm for associations, to provide sales and conference management services.
Founded in 1922, CEC is a professional association of educators dedicated to advancing the success of children with exceptionalities.
Comprising 27,000 members, the organization is the leading voice for special and gifted education. CEC sets the standard for high-quality education for children and youth with exceptionalities, and it is the source for information, resources and professional development for special educators.
“The Townsend Group has an excellent reputation for delivering revenue growth opportunities for associations,” said Alex Graham, CEO of the Council for Exceptional Children. “I am eager to work with The Townsend Group to help CEC develop a stronger relationship between our education vendor partners and special educators.”
The Townsend Group will provide CEC with sales strategy and management services, including show floor operations and management, sales and marketing campaigns, sponsorship opportunities development, and exhibitor customer service.
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.
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