News
Jul 18, 2018
It goes without saying that trade shows can be frontiers of innovation and creativity, an incredible forum for viewing what industries are developing as the next best products or ideas. In only a matter of days, a leading trade show can display hundreds or even thousands of products, services and ideas in front of a global audience.
Yet all this added exposure on the showfloor can also serve as a catalyst for intellectual property disputes, including over trademarks, copyrights, trade secrets and patents on developing inventions and designs.
So, what can exhibiting companies do to protect… more
Jul 18, 2018
UFI, the Global Association for the Exhibition Industry, has released the latest edition of its flagship Global Barometer research, taking the pulse of the industry.
One of the key findings: for the first time in the past 10 years, all four global regions have reported a positive turnover development simultaneously.
In terms of operating profit, most companies maintained a good level of performance in 2017, and more than 40 percent of companies from all regions declared an increase of more than 10 percent, compared with 2016.
However, the prospects for 2018 are currently lower globally… more
Jul 17, 2018
The Center for Exhibition Industry Research (CEIR) has released the fourth and final report in its new “How to Grow Attendance” series for event attendee marketers.
By uncovering attendee marketer commitments to improve existing approaches and evolve with fast-changing marketing norms, Report Four: Plans on Where to Improve Approach in Near-term Future offers a look at the most popular marketing approaches and the characteristics that are tied to success in attendee growth.
“This is the last report in the series,” explained Nancy Drapeau, CEIR senior research director. “It provides… more
Jul 13, 2018
As the sun rose over the Detroit River on the morning of May 23, employees, event attendees and members of the Detroit community helped jump-start Cobo Center’s 2018 community engagement series, Cobo Cares, with “Sunrise Riverfront Yoga,” held on the outdoor terrace of Cobo’s Grand Riverview Ballroom.
Launched in 2017 as part of Cobo’s commitment to social responsibility and sustainability, Cobo Cares offers free exercise, networking and community engagement opportunities for the local downtown community, facility employees and onsite event attendees.
Ongoing during the spring, summer and… more
Jul 12, 2018
etouches is now known as Aventri, a new name that stems from three ideas: avenue, events and entry. The rebrand combines these three elements as part of the company’s continuing effort to transform the event experience through products, people and innovation.
Aventri’s new tagline “Connect Better” reflects the company’s mission to foster deeper relationships with event, meeting and strategic marketing professionals and enable them to create deeper and more meaningful relationships with their own networks.
“Our rebranding project was ignited by the desire to take our former name and… more
Jul 12, 2018
The Meetings Mean Business Coalition (MMBC) is working to reinforce the value of face-to-face meetings by reframing its Worth Meeting About campaign during the 2018 midterm election cycle.
Continuing the success of the campaign, the coalition will highlight numerous ways that candidates rely on face-to-face meetings to connect with constituents as well as inform, persuade and recruit supporters, including talking to voters one-on-one, participating in town hall discussions, canvassing neighborhoods, hosting fundraising events or participating in onstage debates with their political… more
Jul 12, 2018
Mexico City will soon have its very own fan event for comics, pop culture, cosplay, anime, K-Pop, gaming and entertainment.
Set to debut March 21-24 at the Pepsi Center, WTC, the inaugural Mexico City Comic Con will offer Latin American fans a plethora of features to get excited about, including 200 exhibits, original content with creators, publishers and authors in several tracks of programming, and entertainment including Q&A sessions, live bands and pavilions with interactive activities such as RPG play, card gaming tournaments, video gaming and anime content.
Produced in… more
Jul 11, 2018
Encore Event Technologies, a global provider of audiovisual (AV), event technology and production services for some of the world’s largest hotels and corporate clients, has aligned Staging Connections’ name and brand with Encore.
Earlier this year, Encore announced the rebranding of ETG Staging Connections in China to the Encore brand. The addition of the Staging Connections team in Australia, New Zealand and Fiji completes the rebranding process.
Staging Connections is the region’s leading provider of in-house event services, technology and event staging services.
Becoming aligned under… more
Jul 11, 2018
Several trade show management companies and event solutions providers have been spending their summer renewing long-term partnerships and acquiring new business.
Event producer, Reed Exhibitions, has renewed its contract with CompuSystems through 2019. CompuSystems, provider of registration, data management and lead retrieval services, has been providing full-service registration for Reed for the past 33 years.
“We are excited to continue our long-running partnership with Reed Exhibitions,” said Chris Williams, president of CompuSystems. “Our team remains focused on providing innovative… more
Jul 11, 2018
Deputy General Manager of Messe Düsseldorf Shanghai, Heiko M. Stutzinger, will take an additional role of Deputy Managing Director of MesseDüsseldorf China Ltd. (MDC) in Hong Kong.
Heiko M. Stutzinger is experienced in the trade show industry and has long focused on the areas of strategic growth and business development. He joined Messe Düsseldorf in 2008 and became Deputy Manager of Messe Düsseldorf Shanghai in 2015.
Hans Werner Reinhard, Chairman of the Board of Directors of MDC, commented, “Besides the outbound business, Messe Düsseldorf China is actively developing exhibitions also in… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.