News
Jul 18, 2017
The Professional Convention Management Association (PCMA) has chosen Pittsburgh and San Francisco to host its 2019 and 2020 Convening Leaders, respectively.
The event is the association’s annual education conference that attracts more than 4,200 event professionals.
“Convening Leaders is the premier industry event for leading business event professionals,” said Deborah Sexton, president and CEO of PCMA.
She continued, “Our participants and partners attend this event every January to network with their colleagues from around the globe and seek out innovation for their upcoming programs. Both… more
Jul 18, 2017
American Society of Association Executives will honor six associations with the 2017 Summit Award, which is the highest recognition under The Power of A Awards.
The six organizations will accept their awards on October 4 during the 18th Annual Power of A — Summit Awards Dinner at the National Building Museum in Washington, D.C.
The winners were selected by the Power of A Awards Judging Committee, and the committee received 149 entries.
The awards are part of The Power of A campaign, which ASAE launched in 2009 to increase awareness about issues that… more
Jul 18, 2017
Paris-based Comexposium has acquired MFV, which includes franchise trade shows and conferences in the United States (International Franchise Expo in New York, Franchise Expo West in Los Angeles, Franchise Expo South in Dallas); Franquicias Feria International, the leading annual event in Mexico; and The Franchise Show in London.
A portfolio of developmental events in Latin America and Europe also are part of the acquisition.
“We are delighted to welcome the Franchise events to Comexposium’s growing North & Latin American footprint,” said Steve Corrick, CEO of Comexposium Americas
He added… more
Jul 17, 2017
Predictive Marketing involves using sophisticated algorithms and cloud-based computing to make smarter marketing decisions and deliver personalized content to users based on their browsing history, goal-based actions and demographic data.
According to eMarketer’s “Predictive Marketing Roundup,” nearly 70 percent of U.S. marketers said predictive was the primary technology they planned to use in 2017. In addition, roughly half of marketing and media executives surveyed in North America said they believe predictive analytics and modeling to be one of the most helpful… more
Jul 17, 2017
Freeman has become a key investor data-driven event personalization company Feathr’s most recent round of funding.
Feathr’s proprietary technology allows organizers and marketers to leverage their data by combining sources like registration, CRM, social followers and website analytics to launch effective multi-channel campaigns across email, landing pages, online advertising, social media and chatbots.
“The Freeman Digital Ventures group is pleased to be an investor in Feathr as we believe Feathr’s offering can be beneficial to our clients allowing further personalization for events and brand… more
Jul 14, 2017
U.S. business-to-business trade show and conference producer, Emerald Expositions, has selected Denver as the official home of its three annual Outdoor Retailer trade shows: Outdoor Retailer + Snow Show, Outdoor Retailer Summer Market and Outdoor Retailer Winter Market.
As the largest U.S. trade shows representing outdoor gear and clothing retailers and manufacturers, the events are expected to draw more than 85,000 attendees and $110 million economic impact annually to The Mile High City, according to show officials.
The shows’ relocation, which kicks off Jan. 25-28 with the Outdoor Retailer… more
Jul 14, 2017
When a room filled with trade show organizers and suppliers gathers July 20 at the Washington Marriott at the Metro Center in Washington, D.C., for Transform USA, they will have the opportunity to take a deep dive into topics that are top of mind right now – data, analytics and digital.
The inaugural event is co-presented by UK-based trade show industry research firm AMR International and U.S.-based vent producer Lippman Connects.
“I would like everyone to leave Transform USA with a new sense of security because they now have a road map that is relatively risk free based on what they… more
Jul 13, 2017
CadmiumCD is expanding its regional growth in the U.S. with two senior hires and the opening of new offices in Dallas and Fullerton, Calif.
Sandy Brown has joined CadmiumCD as its new sales manager for the Los Angeles, San Francisco and West Coast markets. Transitioning from the Institute of Electrical and Electronics Engineers (IEEE) computer society, where she served as senior manager of business development, Brown brings nearly 21 years of associations and events experience to her new role.
As the new sales manager for Dallas and Houston, DeWayne Jackson will focus on corporate and south… more
Jul 13, 2017
Destination Marketing Association International has been renamed, officially becoming Destinations International, effective July 13.
The new name was unveiled this week during the association’s Annual Convention in Montreal, Canada.
Several other announcements, including a partnership with the James Beard Foundation, Canadian engagement initiatives and the results from the Defining the Impact of the Weaponization of Travel and DestinationNEXT studies also were made.
“Our new name, Destinations International, reflects the new reality that we are so much more than just marketers of our… more
Jul 12, 2017
Cobo Center has entered into an eight-year contract with the North American International Auto Show that will keep one of the U.S.’s largest and world’s most influential auto shows in downtown Detroit through 2025, according to Claude Molinari, general manager of SMG/Cobo Center.
“With the leadership and work of the Detroit Regional Convention Facility Authority (DRCFA), along with SMG, Cobo Center is truly a world-class venue,” said Rod Alberts, NAIAS executive director.
He continued, “The significant renovation (at Cobo Center) has allowed the auto show to expand our footprint and has… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.