MeetingPlay + Aventri + eventcore Rebrands as Stova
MeetingPlay + Aventri, two leading event tech companies that merged in January, and in June acquired eventcore, which provides customized registration and other event tools, h
MeetingPlay + Aventri, two leading event tech companies that merged in January, and in June acquired eventcore, which provides customized registration and other event tools, h
Event production company Redrock Entertainment and creative experience agency POP Experiential (POP | X) announced a new alliance to bring award-winning teams of creators and producers to the exp
The age of the metaverse is upon us, but how can event organizers, event marketers and businesses innovatively leverage this brave new world? The first annual Metaverse Spectrum Business Conference & Expo, set for Oct. 25, is designed to showcase the many ways for attendees to do so—all within the metaverse itself.
BPA Worldwide, a leading global assurance provider of media, technology, events and sustainability standards compliance, has purchased VSef, the global data format for the digital events industry, founded by Explori. The move is the next step following its collaboration with VSef to create a single industry standard for digital events.
Leading technology solutions provider Personify has purchased GTR Event Technology, a long-established industry player, to offer a complete event management platform for organizers of trade shows, conferences, corporate meetings and other gatherings.
With industry professionals bringing a heightened focus to the ROI of their events, particularly due to soaring event costs and structural changes to events as a result of the pandemic, Event Leadership Institute (ELI) launched the industry’s first course specifically centered on measuring, interpreting and communicating an event’s performance to stakeholders.
Creating year-round community engagement has become one of the most important marketing goals for event professionals, and epIQ Creative Group, a marketing agency producing multi-channel systems that drive demand to brands, is aiming to help them achieve it through its latest acquisition.
The Atlanta CVB has become one of the first destination marketing organizations to embrace the metaverse with the launch of a marketing platform designed to allow event professionals and prospective visitors to explore the city and its venues through a rendered 3D virtual experience.
Advito, a leading global travel consultancy, has partnered with BCD Meetings and Events (BCD M&E) to create the industry’s first carbon emissions calculator that is certified by the International Organization for Standardization (ISO) and designed to help event professionals reduce the overall environmental impact of their programs.