Oct 28, 2020
If you missed Week 1, start here to learn why event professionals need a personal brand in the first place.
Last week, we learned that a personal brand is not something you create; it’s something you already have—and it’s up to you to control the message. In the second week of our four-part series on personal branding, TSNN talked with Jessica Zweig, a personal branding expert and CEO and founder of SimplyBe agency in Chicago, on how to build your brand foundation: i.e., how to define and cultivate the vision, mission and message behind your personal brand.
Zweig, who founded her company in… more
Oct 20, 2020
If you think cultivating a personal brand is self-centered and self-serving, think again. Amidst the ongoing global pandemic, there’s never been a more important time to present yourself boldly and accurately online. In this four-week series, TSNN will feature four articles focused on personal branding: why it’s important, how to shape your existing assets into your brand, building the pillars of your brand foundation and creating a content strategy around your brand. Whether you’ve been furloughed or laid off during the pandemic and are searching for something new, are still employed by your… more
Oct 19, 2020
While we at TSNN have been working hard to provide a balanced view of how the trade show industry has been faring during COVID-19 — highlighting the positive alongside the negative news — we also believe that much can be learned from our industry leaders during this challenging time. That’s why we’ve launched “Straight Talk,” a new interview series that will explore both the business and human side of the pandemic through the experiences and guidance of event industry executives.
Like most exhibition industry professionals these days, Yancy Weinrich has been doing her best to adjust and… more
Oct 08, 2020
From appointments to awards to new hires and promotions, this fall is keeping us on our toes for people announcements. Take a look:
Meetings Mean Business Coalition unanimously selected Michael Massari, chief sales officer for Caesars Entertainment, as its next co-chair in September. Effective January 2021, he will join Fred Dixon, president and CEO of NYC & Company, in guiding the coalition and the meetings industry through the continued recovery from the pandemic.
PCMA has appointed Bruce MacMillan to the position of chief operating officer, effective Sept. 2. He was previously the… more
Aug 21, 2020
New appointments, promotions and awards have kept leading industry names in the news this summer, despite the ongoing pandemic continuing to make deep impacts on events. Take a look at some positive news:
Susan Schwartz was named IAEE’s 2020 Legend of the Industry on Aug. 7. Each year, this award is selected from IAEE members who’ve made remarkable contributions in innovation and leadership. Schwartz is managing director and co-founder of ConvExx, an independent exhibition management company in Henderson, Nevada.
Global Business Travel Association (GBTA) named Dave Hilfman the organization’… more
Aug 04, 2020
For the second year in a row, the UFI Board of Directors has elected a woman president. In an announcement made July 29, UFI declared Monica Lee-Müller as president of UFI for the 2021-22 period. This decision will become effective at the conclusion of the 87th UFI Global Congress, set for Nov. 15-20.
Lee-Müller has served as managing director of Hong Kong Convention and Exhibition Centre (Management) Limited (HML) since 2012. HML is the professional private company responsible for the management and operation of the 306,000 square-metre Hong Kong Convention and Exhibition Centre (HKCEC).… more
Jul 13, 2020
Derrick Johnson, director of event strategy at Talley Management Group, has been appointed to a newly created role of chief diversity officer at the New Jersey-based company. In this new dual position, he’s at the forefront of two of today’s top issues in the event industry: the increasing digital events due to COVID-19 and the push for more diversity and inclusion coming out of the Black Lives Matter protests.
In addition to his work at TMG, Johnson is on the PCMA board and facilitates their Digital Event Strategist Certification Course. Most recently, he was named board chair for the LGBT… more
Jul 06, 2020
Three association professionals will be honored for their exceptional leadership qualities and commitment to advancing the associations community. ASAE will posthumously bestow its 2020 Key Award to past president and CEO, John H. Graham IV, who passed away in January of this year. In addition, Vetted Solutions President James J. Zaniello and Rhea M. Steele, chief of staff of School Nutrition Association, will be presented with the Academy of Leaders Award and the Professional Performance Award, respectively.
The awards will be presented during the 2020 ASAE Virtual Annual Meeting &… more
Jun 25, 2020
While this summer’s hiring news isn’t as busy as in other years, companies in the events industry are expanding where they can to help gain a cutting edge for events as they begin to return. Here’s the latest news.
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On June 22, Meet AC, Atlantic City’s group sales and marketing organization, named industry veteran Larry Sieg as its new president and CEO. He replaces Jim Wood, who departed the agency at the end of 2019. Bringing nearly three decades of tourism, sales and hospitality experience to his new role, Sieg will officially take the reins on July 13.
"Being someone who lives… more
Jun 23, 2020
As a meeting planner for more than 15 years and co-founder of the Association for Women in Events (AWE), Carrie Abernathy understands the importance of diversity and inclusion in the events industry. She is currently the lead meeting planner for Altria Group Distribution Company and has served in a variety of leadership roles in the industry.
Abernathy recently started a weekly half-hour “talkcast” with fellow planner and PCMA board member Derrick Johnson called “Events: From Black to White” — and launched a new website called A Woman With Drive. Here, she shares more about these projects… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.