News
Feb 11, 2022
The Consumer Electronics Show (CES) has always been a showcase of thought leadership in exhibit design, and CES 2022, held at the Las Vegas Convention Center in January, delivered next-level brand experiences that prove the value of in-person engagement.
From highly interactive installations to customizable activations that blended metaverse with reality, there was no shortage of creativity and revolutionary tech to help brands and attendees build meaningful connections.
If the entire show served as a blueprint for holding trade shows in the current climate, many of the exhibit designs at… more
Feb 11, 2022
As the industry continues to emerge from the pandemic and increasingly hold in-person gatherings, ASM Global, featuring the largest portfolio of convention centers, arenas, stadiums and theaters in the world, will hold an ambitious, three-day virtual job fair to hire 1,000 employees at 100 of its venues.
The international, collaborative event, titled ASM Presents: The Next Great Opportunity, will take place online Feb. 15-17, with representation from venues in the U.S., Europe, Latin America and Asia-Pacific.
Aimed at addressing the global staffing shortages that have challenged the… more
Feb 10, 2022
As the trade show and events industry continues its steady pace along the road to recovery, event-related organizations far and wide are forming new strategic partnerships and extending existing contracts at a rapid pace—take a look!
Cadmium
Cadmium, a leading provider of event and learning technology specializing in continuing educational, professional development and content management solutions, has partnered with systems integration and event staging solutions provider IMS Technology Services to simplify the vendor selection process for event planners. The partnership unites event… more
Feb 10, 2022
Membership renewal is mission-critical to healthy and sustainable growth for associations. But the pandemic and its impact have created new challenges for associations of all sizes.
According to the 2021 Membership Marketing Benchmarking Report, 47% of associations reported declines in total membership, while 50% have reported that members are most likely not to renew because of a lack of engagement. Enabling meaningful engagement in an increasingly virtual and distraction-laden world is quite a challenge!
Here are some actionable tips to ensure a member-centric engagement plan for 2022… more
Feb 09, 2022
By the close of the Winter 2022 Atlanta Market, exhibiting brands were touting shattered sales records as attendees demonstrated their buying power, eagerly sourcing new brands, products and trends across the bustling event. Held Jan. 11-18 at AmericasMart Atlanta, the country’s leading gift, décor and lifestyle market proved to be a veritable epicenter of buying activity, hosting retailers and designers from all 50 states and 39 countries.
“Based on the reports of record-breaking sales and growth in order size, it appears that buyers found what they were looking for [at Atlanta Market]—and… more
Feb 08, 2022
Caesars Entertainment is gearing up to bring a renowned casino brand to the heart of the Las Vegas Strip this year. Starting this spring, Bally’s Las Vegas will begin its transformation into Horseshoe Las Vegas, an iconic, historic brand originally created by gambling magnate Benny Binion more than 70 years ago.
The multimillion-dollar project, which will take place in stages, will include a renovated exterior, new entertainment and food and beverage options and a reimagined casino floor and public areas. In keeping with the classic sophistication the Horseshoe brand is known for, the… more
Feb 07, 2022
A slew of promotions, as well as new hires and some executive retirements, continue as the trade show industry forges ahead toward recovery. Check out all the recent appointments and transitions happening at event-related organizations throughout the U.S. and beyond.
SEMA
After more than three decades of service, Specialty Equipment Market Association (SEMA) President and CEO Chris Kersting has retired.
Kersting joined SEMA in 1996 to lead the organization’s Washington, D.C, office as vice president of legislative and technical affairs, later taking the helm as SEMA’s CEO in 2002 and… more
Feb 03, 2022
Event Farm, a MemberSuite company and leading provider of event engagement and safety solutions, announced four new partnerships to expand its event safety offerings and provide event organizers with COVID-19 testing solutions to meet event entry requirements.
The new partnerships with Azova Health, EverlyWell, Prevent System and Qured are in addition to the CLEAR Health Pass and Event Farm partnership that was announced in June 2021 and accelerated Event Farm’s Safety Toolkit, a suite of purposely built applications to keep event staff and attendees safe at in-person events. With CLEAR… more
Feb 02, 2022
Trade Show News Network (TSNN) and Lippman Connects, producer of information-sharing and networking experiences for the convention and exhibition industry, have teamed up to continue fostering professionalism among event organizers.
Under the agreement, TSNN will be the exclusive media partner for Lippman Connects Roundtables, a series of eight events in several U.S. locations throughout 2022 that will focus on attendee acquisition, exhibit sales and large shows. TSNN will raise industry awareness of the roundtables, provide readers with discounts to attend, offer on-site insights and… more
Feb 02, 2022
Clearco, the world's largest e-commerce investor and the company revolutionizing the way founders grow their businesses, today announced the launch of an extended partnership with FounderMade, a Tarsus company. This revised partnership includes the launch of a new $20M fund which will help provide equity-free capital and financial tools to grow and scale D2C and e-commerce businesses in the FounderMade ecosystem.
As part of this newly revised partnership, Clearco will launch FounderU—the first-ever D2C business training program designed specifically for high-growth entrepreneurs in the… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.