News
Jun 14, 2016
The Center for Exhibition Industry Research has released the fourth report in its newest series, 2016 Attendee Retention Insights Part Four: Special Activities and Amenities that Build a Loyal Alumni Attendee Audience.
This newest addition to the series offers organizers a comprehensive resource to help understand the profile of attendees that visit an exhibition repeatedly and the content that turns them into loyal customers.
Part four takes a look at the influence of special activities and amenities in converting attendees to loyal alumni to a specific event.
“When it comes to… more
Jun 13, 2016
UBM Fashion will launch a West Coast version of its New York trade show, Children's Club, in Las Vegas this August under the name Children's Club MAGIC.
Evolving from the trade show Playground, which already was a part of MAGIC, Children's Club MAGIC will build upon that show's contemporary fashion roster to include the powerhouse brands and diverse retail audience that Children's Club is known for.
The show will take place every February and August at MAGIC alongside WWDMAGIC, PROJECT, FN PLATFORM and other high-profile UBM fashion markets.
Lee Rosenbaum, director… more
Jun 13, 2016
Trade Show News Network will celebrate David Loechner, president and CEO of Emerald Expositions, as the TSNN Industry Icon Award honoree at the 7th annual TSNN Awards Oct. 28-30 in Atlantic City.
"Thirty-four years ago, when I started in the trade show business, it was my first real Job out of college. Today, I‘m fully committed to this industry because I completely believe what we do is so important to the economics of the industries we serve,” Loechner said.
He added, “I’m lucky to have worked with so many dedicated, talented and loyal people, as well as hugely influential… more
Jun 12, 2016
Freeman President and COO Bob Priest-Heck was in the right place during the right time to ride the new wave in the digital technology community in publishing when he joined the Seybold Seminars organization early on in his career.
Prior to his current role at Freeman, he also served as executive vice president and chief sales officer. Before joining Freeman, he was president and CEO of Wheelhouse Solutions, the parent organization to Champion Exposition Services, George Fern Company and Immersa Marketing, which were acquired by Freeman in June 2011 (Fern was only briefly part of Freeman… more
Jun 12, 2016
There is a lot of technology in the trade show industry today and more on the way. While technology creates opportunities, it also poses challenges. One challenge is how to transform and integrate data from multiple technologies.
Another is the complexity of managing numerous apps and platforms (vs. a single system that does it all), an obstacle that prevents many event organizers from employing new technology.
There are ways to pull it all together and it’s not as difficult as you think.
Avoid Single-Platform Thinking
Today, there is no single, universal software that does everything.… more
Jun 12, 2016
There is a lot of technology in the trade show industry today and more on the way. While technology creates opportunities, it also poses challenges. One challenge is how to transform and integrate data from multiple technologies.
Another is the complexity of managing numerous apps and platforms (vs. a single system that does it all), an obstacle that prevents many event organizers from employing new technology.
There are ways to pull it all together and it’s not as difficult as you think.
Avoid Single-Platform Thinking
Today, there is no single, universal software that does everything.… more
Jun 11, 2016
The world of broadcasting has changed dramatically since the first National Association of Broadcasters (NAB) Convention at New York’s Commodore Hotel in October of 1923. Back then, “broadcasting” meant merely a limited number of AM radio stations and neither the NBC or CBS radio networks even existed yet.
Only 23 members attended that first meeting, where session topics included government regulation and “The Future of Broadcasting.”
NAB continued to hold a convention each year, although those during World War II were limited in size and scope. The only time it was canceled was in… more
Jun 10, 2016
The first-ever Global Exhibitions Day, which included the third annual U.S.-based Exhibitions Day, was a smashing success and not only included more than 60 countries taking part worldwide, but also 100-plus event professionals, who took meetings on Capitol Hill in Washington, D.C., to discuss the value of exhibitions.
“For a long time, many people in the exhibitions industry felt that it would be great to have a day where the exhibition industry celebrates itself and sends a joint message about the importance and the strength of the industry not just in one country but worldwide,” said UFI… more
Jun 10, 2016
UFI, The Global Association of the Exhibition Industry, has named the event marketing software company Feathr as winner of its prestigious UFI Technology Award.
With a focus on “Digital innovation”, this year’s competition set out to find the best new technologies that support the exhibition industry.
UFI’s international panel of exhibition professionals selected Feathr for its innovative Event Marketing Cloud, a suite of tools designed to help event organizers “know, grow, engage and monetize their digital audiences”.
“At UFI’s ICT Committee we… more
Jun 10, 2016
UFI, The Global Association of the Exhibition Industry, has named the event marketing software company Feathr as winner of its prestigious UFI Technology Award.
With a focus on “Digital innovation”, this year’s competition set out to find the best new technologies that support the exhibition industry.
UFI’s international panel of exhibition professionals selected Feathr for its innovative Event Marketing Cloud, a suite of tools designed to help event organizers “know, grow, engage and monetize their digital audiences”.
“At UFI’s ICT Committee we… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.