Jul 08, 2019
Nearly every organizer sends a post-event survey to its attendees and exhibitors. We want to capture their feelings about the event, but struggle to collect meaningful data and encourage survey completion. One of the most common mistakes is to request feedback on event details and logistics such as food, room temperatures, room block choices and more.
While this information can be insightful for the committee and your venue partners, the strategic value in planning for next year is minimal. Does the dislike of the crudité at the opening reception indicate overall satisfaction and desire to… more
Jul 02, 2019
Digital marketing company Feathr has acquired Springful, a digital marketing agency based in Gainesville, Fla.
Feathr provides a marketing toolkit designed for the needs of events and associations, which is used by more than 1,000 events across the globe.
The Springful acquisition comes after an increased demand for Feathr Concierge, a managed services program that allows the Feathr Services team to help customers set up accounts, plan campaign strategies, design collateral and ad creatives, and launch and optimize campaigns.
“We are delighted to welcome Springful into the Feathr family… more
Jun 26, 2019
For the second year in a row, Bizzabo was awarded Best Event Technology Solution of 2019 at the annual Software & Information Industry Association CODiE Awards.
The SIIA CODiE Awards recognize companies producing the most innovative business technology products across the globe.
SIIA, the principal trade association for the software and digital content industries, announced the full slate of CODiE winners during an award ceremony at InterContinental Mark Hopkins San Francisco hotel this month.
“We’re thrilled to have retained our leadership position as the best event technology… more
Jun 26, 2019
We live in a time of immediate gratification where we can tap a few keys and have the world’s information at our fingertips. An era full of busy times, busy lives and a growing concern of impatient business professionals who all want immediate gratification has made the greatest impact on the consumer market, as we’ve seen the advent of digital marketplaces and their propagation into our daily lives. This can cause friction when the technology of instant gratification is not prepared to manage the dynamic and varying needs of buyers in the B2B world.
That begs the question: How do we, as… more
Jun 19, 2019
ConferencePulsehas relaunched as ExpoIQ, a marketplace that helps technology event organizers find and connect with the right exhibitors for their events. The new platform leverages a database of more than 20,000 technology exhibitors, 5,000 IT exhibitions and 30,000 key decision makers, which ExpoIQ founder and CEO Val Tsanev says is what makes it unique.
“We’re trying to make the entire exhibition sales process — prospecting, finding and acquiring — seamless, expedited and much more efficient than it is today,” says Tsanev.
“Information is extremely decentralized in the public domain.… more
Jun 18, 2019
Event professionals, organizations, hospitality providers and destination organizations now have a new way to gain holistic insights into industry trends and behaviors in the form of a new data analytics tool developed by PCMA.
Revealed at IMEX last month in Frankfurt, Germany, BEAM (Business Events Analytics/Metrics) is designed to provide a comprehensive view of the business events industry by leveraging a portfolio of data sources to better understand individuals, organizations and face-to-face events. The data will help predict behaviors of business events participants, which in turn can… more
Jun 13, 2019
Event technology giant Cvent has once again expanded its reach, this time through the acquisition of San Francisco-based mobile app provider DoubleDutch. Over the past decade, Cvent has grown its portfolio and technology base through acquisitions of companies including Social Tables, Passkey and Kapow along with merging with Lanyon.
Cvent officials say that the company’s acquisition of DoubleDutch expands its commitment to the onsite experience, helping it accelerate its investment in mobile event technology. Cvent’s mobile and web application portfolio already includes CrowdCompass and … more
Jun 12, 2019
Event marketers are used to seeing a lot of buzz onsite at their events. Between messaging pushed out by the host organization itself, social media sharing and media coverage, an event is a hive of marketing activity. But what’s often lacking, says Rachel Stephan, chief snöballer at snöball, is the authentic voice that comes from the people who are actually experiencing the event — the attendees, speakers, partners and exhibitors.
That’s the idea behind snöball, a digital tool that helps event organizers harness the power of influencer marketing and put it to use at their events: to provide… more
Jun 06, 2019
At the 2019 Exhibition and Convention Executives Forum, which took place May 29 in Washington, D.C., 220 association and for-profit industry executives not only had the chance to take advantage of information-sharing sessions and networking opportunities, but also got hands-on access to some revolutionary customer service technology.
Available 24/7 worldwide to answer any ECEF-related questions via SMS text, Sciensio’s Artificial Intelligence-driven EventBot went live on May 21 and provided attendees and exhibitors with 260 hours of real-time support before and during the event.
“ECEF… more
Jun 04, 2019
“Hey Alexa, what’s next in new technologies designed to support the exhibition industry?”
That’s the question Freeman poses in its winning submission for the annual UFI Digital Innovation Award. The award, which recognizes new technologies designed to support the exhibition industry, was captured by Freeman for its artificial intelligence-powered chatbot services.
“Innovation comes from a lot of different places,” says Wilson Tang, who was recently promoted to the role of vice president of innovation for Freeman. The idea for an Amazon Alexa-powered event chat activation originated with a… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.