News

May 30, 2019
We've all been there — only a few hours into a looong trade show day, and your feet are already aching. When your feet hurt, it can truly be difficult to think about anything else. Yet aside from kicking off your professional shoes in favor of your old Nikes, what can you do to ensure your feet will be comfortable and presentable for the entire day? Jacqueline Sutera, DPM, a podiatrist based in New York and spokesperson for the American Podiatric Medical Association, says you don’t have to sacrifice style for comfort. She recommends brands like Vionic, which offers a wide range of colors,… more
May 30, 2019
Naylor Association Solutions, a North American association software, communications, events and management services provider, has acquired TechMedia, a producer of digital marketing conferences in the United States.  The addition of these conferences will bolster Naylor’s portfolio of custom member communications, event management, software-as-a-service (SaaS) and association management services, according to Naylor officials. “Adding the TechMedia conference business to the Naylor portfolio not only expands and diversifies our event portfolio, it will [also] provide the association market… more
May 29, 2019
When Brad Dean, previously president and CEO of Myrtle Beach Area Chamber of Commerce for nearly two decades, had the opportunity to take the reins as CEO of the newly formed Discover Puerto Rico in May 2018, it seemed to be the perfect fit. After all, his wife was from the island; he knew the area somewhat well; and he’s never been one to shy away from a challenge — which was important, because he certainly had his work cut out for him. We caught up with Dean, who just received the 2019 Destinations International Destination Organization Leadership Award, to learn about the progress he’s… more
May 29, 2019
Digital invitation platform Evite has launched Evite Pro, a new custom platform designed to simplify and streamline the event planning and execution process for professional event organizers. Evite Pro allows planners to manage the entirety of an event, including designing and sending invitations, tracking attendee status, managing ongoing guest communications, and accessing event analytics including deliverability and RSVP rate with real-time data. Geared to meet the needs of small- to mid-size companies, the new platform allows planners to invite up to 2,500 guests per event, see who has… more
May 28, 2019
You know that incorporating corporate social responsibility activities during your events can be a win-win all around – for your attendees, charities in destinations that host your events, the destinations themselves, and of course, your organization. Yet you might be feeling overwhelmed and not sure where to begin.  While incorporating CSR can seem daunting, there are more resources than ever available to support planners in this process. To help inspire you to take that next step, Tammi Runzler, co-founder of CSRConnections, a corporate social responsibility company that helps match up… more
May 24, 2019
Tarsus Group, a publicly listed company on the London Stock Exchange, has received an offer and reached agreement with Charterhouse Capital Partners, a U.K. based private equity firm that previously owned Paris-based exhibitions company Comexposium. Under the offer, Tarsus shareholders will receive 425 pence in cash per share plus the final dividend for 2018 of 7.7p per share, subject to its approval by shareholders at the upcoming AGM. Commenting on the acquisition, Neville Buch, Tarsus’s Chairman, said: "I am delighted to announce that the Independent Tarsus Directors have reached… more
May 23, 2019
Industry veteran David Beckett is no stranger to events, having worked with Experient – a Maritz Global Events Company for the better part of the last two decades. Yet the former Clevelander, now Seattleite, this spring joined the team at Eventcore — a company providing enterprise-level event registration technology software — as senior vice president of professional services. His main role is to oversee the quality of service delivery with Eventcore’s clients and partners. TSNN sat down with Beckett in the midst of his big move out West to get his take on the latest trends and technologies… more
May 22, 2019
The International Association of Exhibitions and Events has selected business and event technology provider SmartSource Computer & Audio Visual Rentals as the official audiovisual services contractor for Expo! Expo! IAEE’s Annual Meeting & Exhibition 2019, the association’s annual trade show and conference for exhibition and event industry professionals. At Expo! Expo!, which is set for Dec. 3-5 at Mandalay Bay Resort and Casino in Las Vegas, SmartSource will provide audiovisual equipment and production, digital signage and computer equipment. It will contract directly with… more
May 22, 2019
PCMA EduCon 2019 will take place June 25-28 at JW Marriott Los Angeles LA Live. Known among PCMA’s portfolio of events for taking a more focused, practical approach to learning through small-scale, collaborative education sessions, the conference will bring in around 800 attendees (compared to PCMA’s annual Convening Leaders events, which draws 4,500). “At EduCon, each person will be able to tailor programs specifically for her own needs, in the format that best suits his learning style,” said Tonya Almond, PCMA’s vice president of knowledge and experience design. The conference will… more
May 21, 2019
In the past several years, C-level marketers across all industry segments have been putting more emphasis on — and budget toward — digital and experiential marketing, says Chris Cavanaugh, chief marketing officer at Freeman. Freeman, once known as Freeman Decorating Services, has long been known for exhibition logistics management and has grown into an experiential marketing powerhouse. According to the recent Ad Age Annual Agency report, which gives Freeman strong rankings, the experiential marketing category grew 2.1 percent in the U.S. over the past year, outpacing the “all marketing… more