News
Sep 20, 2022
On Sept. 14, a cross-industry task force of event industry stakeholders released a collaborative research report that identifies key focus areas to support the B2B trade show industry’s transition to a more sustainable and low-carbon economy.
The result of a two-year independent research program, the report, “Finding the Future, Together: Towards a More Sustainable B2B Trade Show Industry in the U.S. and Canada,” details the industry’s most significant environmental impacts and creates a data and knowledge foundation for decision-making, knowledge-sharing and action. It also showcases steps… more
Sep 19, 2022
As interest in plant-based diets and environmentally conscious food choices continues to grow throughout the world, it makes sense that a trade show dedicated to this expanding market segment would find itself growing along with it. Case in point: Plant Based World Expo (PBW), North America’s only 100% plant-based B2B industry event designed exclusively for foodservice professionals, retailers, distributors, investors and manufacturers.
As the official trade show of the Plant Based Foods Association (PBFA), the U.S.’s sole trade association for plant-based food companies, the annual event… more
Sep 15, 2022
During its annual Predict Conference, currently being held at MGM National Harbor outside Washington, D.C., the Center for Exhibition Industry Research (CEIR) unveiled the second quarter results of its 2022 Index, showing significant improvement of the U.S. B2B exhibition industry compared to the previous nine quarters.
According to the results, cancellation rates for physical in-person events fell to just 2% in Q2 2022 compared to 66.2% in Q2 2021 and 100% in Q2 2020. Of all shows originally scheduled to be held in Q2 2022, 0.6% were postponed, 1.9% were cancelled and 97.5% were completed… more
Sep 15, 2022
The city of Atlanta, Ga., is more than an urban oasis exuding Southern hospitality. Rich in history and culture, this diverse and vibrant destination boasts more than 136 square miles of unique and colorful neighborhoods, vast green spaces and an interesting array of amenities and attractions, including a vibrant arts, entertainment and culinary scene, and an enduring civil rights legacy. For all these reasons and more, it’s no wonder that travel destination experts and global brands including Lonely Planet and National Geographic have highlighted Atlanta in their Best of Travel lists for… more
Sep 14, 2022
As the trade show industry continues full speed ahead into the post-pandemic era, exhibiting companies are making their return to the showfloor, resuming their live marketing programs in an effort to reestablish a brand presence among their competitors. But while many exhibitors may wish to freshen their showfloor image with new or improved trade show booths, intense budget constraints are forcing companies to get uber-creative. One person who knows this well is trade show industry veteran Anthony Floreano, CEO of Skyline Exhibits, who for the past year has led the company through its post-… more
Sep 13, 2022
With industry professionals bringing a heightened focus to the ROI of their events, particularly due to soaring event costs and structural changes to events as a result of the pandemic, Event Leadership Institute (ELI) launched the industry’s first course specifically centered on measuring, interpreting and communicating an event’s performance to stakeholders.
The online Event Measurement & Analytics Certificate will teach participants a variety of data-driven ways to measure an event’s success for different stakeholders, including attendees, hosts, exhibitors and sponsors. More… more
Sep 12, 2022
As summer turns to fall, event-related companies, CVBs and venues are continuing to build their teams, appoint new leaders and reward hard-working staff to elevated roles. Check them out!
Spiro
Spiro, the brand experience agency within the GES Collective, appointed David Kuznick as its global chief financial officer, effective immediately. As an integral part of Spiro’s executive leadership and finance teams, Kuznick will aid the company’s rapid disruption response and strong future growth trajectory.
Before joining Spiro, Kuznick held executive roles at MC2 as COO and at FoodPrep… more
Sep 09, 2022
Personify, a leading technology solutions provider for associations, nonprofits and event professionals, launched its first-ever A2Z Event Professionals Awards. The new awards program was established to celebrate the agility, creativity and innovation in today’s events and associations industries.
“So many awards are focused on revenue or square footage,” said Rich Vallaster, director of event marketing at Personify. “While those are critical components to an event’s success, recognizing the ideas of all sizes and the people and teams who have had a huge impact in the industry is why we… more
Sep 08, 2022
The IMEX Group unveiled details of its education program for IMEX America 2022, set to zero in on modern-day challenges and hot topics as industry professionals navigate a new normal for events.
In creating the education program for this year’s show, which takes place Oct. 10-13 at Mandalay Bay Convention Center in Las Vegas, the goal was “radical simplicity,” according to Carina Bauer, CEO of the IMEX Group.
“We know meeting and event industry professionals are overrun, overwhelmed and seeking clarity, so this year’s learning sessions deliver bold content designed to cut to the heart of… more
Sep 07, 2022
Creating year-round community engagement has become one of the most important marketing goals for event professionals, and epIQ Creative Group, a marketing agency producing multi-channel systems that drive demand to brands, is aiming to help them achieve it through its latest acquisition.
The company has purchased Community Leaders Institute (CLI), a member-based organization representing thousands of community professionals, including those in the events industry, and plans to create new and exciting opportunities for members to engage and grow.
“CLI, as the foremost independent… more
Partner Voices
Located in beautiful North Carolina, Harrah’s Cherokee is the perfect mountain getaway with breathtaking views of the Great Smoky Mountains and new additions to its resort and conference spaces sure to elevate any meetings or event.
Completed in 2021, Harrah’s Cherokee’s latest $330 million expansion project introduced an entirely new fourth hotel tower, The Cherokee, as well as an additional 83,000 square feet of meeting space with the Cherokee Convention Center. The Cherokee tower brings with it 725 rooms and 70 luxurious suites spread out over 19 floors for a grand total of 1,800 rooms across the entire resort. The new rooms feature a sleek design with an earth-toned color palette and modern amenities. In addition to the new rooms, the expansion also brought with it a luxurious new lobby and lobby bar, a fitness center, a coffee & pastry bar, and a second pool.
Conventions, trade shows, banquets, receptions, and even the smallest, most intimate gatherings can find the perfect arrangement at Harrah’s Cherokee with its 130,000 square feet of flexible meeting space – including the Cherokee Convention Center. The resort offers a myriad of different spaces and configuration options for events, but the largest spaces include the following:
32,000-sq-ft Cherokee Convention Center ballroom with 22 meeting spaces
11,100-sq-ft Cherokee Convention Center ballroom pre-function space
33,000-sq-ft Cherokee Exhibit Hall
6,000-sq-ft Cherokee Exhibit Hall Pre-Function
13,801-sq-ft Council Fire Ballroom able to be reconfigured into as many as four ballrooms from 3,100 to 3,529-sq-ft each
16,815-sq-ft Event Center able to be configured in six different ways to accommodate 100 to 1,500 guests and offers four VIP suites, box seating, and more than 1,100 balcony seats.
In addition to the new accommodations and meeting space, Harrah’s Cherokee has also opened several new restaurants as part of the expansion including Guy Fieri’s Cherokee Kitchen + Bar which includes the chef’s award-winning burgers and barbeque on the menu. Another celebrity chef has also made their mark on the resort with the opening of Gordon Ramsay Food Market which features eight dining concepts ranging from sushi to New York-style deli sandwiches and classic fine-dining fare. Longtime Asheville favorite, Wicked Weed Brewing Pub has also debuted a new location next to Harrah’s Cherokee Event Center creating the perfect after-event center with its bright and bold design, over thirty different beers, and live music on weekends.
An easy drive from many of the largest cities in the Southeast, Harrah’s Cherokee provides the perfect blend of majestic mountainscapes, luxurious new accommodations, and authentic Native American culture.