PACK EXPO and ICUEE Draw Robust Attendance, Showfloors

Shows in the packaging and construction/utility equipment industries drew strong attendance and growing showfloors recently in Las Vegas and Louisville, respectively.

PACK EXPO Las Vegas and Healthcare Packaging EXPO 2017 pulled off its largest Las Vegas trade show to date, welcoming nearly 1,000 more attendees and increasing in size by almost four percent, compared with its 2015 event.

Held Sept. 25-27 at the Las Vegas Convention Center, the show attracted 29,500 attendees and 2,000 exhibiting companies spanning almost 900,000 net square feet.

Freeman Introduces Fuzion, the Event Industry’s First Open Technology Platform

As a global provider of brand experiences that has been advancing in the event technology space, Freeman understands the industry-wide challenges of digital tool integration.

In an effort solve this often frustrating issue and create a more seamless experience for event organizers and attendees in the process, the company has introduced Fuzion by Freeman, an open product ecosystem designed to simplify integration by acting as a foundation between digital solutions, establishing a common language that allows multiple tools to talk to each other.

AEM Withdraws from Proposed Collaborative Venture with the National Farm Machinery Show

The Association of Equipment Manufacturers has decided to withdraw from a proposed collaboration with the Kentucky State Fair Board and its National Farm Machinery Show.

Last February, AEM and the KSFB signed a letter of intent and announced a verbal agreement on the showfloor of the 52nd annual NFMS at the Kentucky Exposition Center in Louisville.

Meetings, Travel, Hospitality Leaders Speak at IMEX America to Support #VegasStrong After Mass Shooting

Leaders representing the meetings, travel and hospitality sectors gathered Oct. 10 during IMEX America at the Sands Expo & Convention Center to support #VegasStrong, the hashtag that represents the resiliency of Las Vegas after a mass shooting occurred at the Route 91 Harvest Festival 10 days earlier.

The Sands Showroom was packed for the press conference with individuals from the Las Vegas hospitality community, as well as media and executives from industry associations, including IAEE, SISO and ASAE.

6 Ways to Add Extra Value to Your First Trade Show Booth Event

Submitted by lpsavas@tsnn.com on Tue, 10/10/2017 - 10:18

If you are planning to display your own booth at a trade show for the very first time, it is worthwhile to invest a little time in strategizing and researching the various marketing ideas that will help attract more customers to your brand and leveraging the exposure for reaping great benefits for your company.

Here are six ways in which you can ensure great success and value for your first trade show booth attendance.

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MANDALAY BAY: HERE, CONFERENCES ARE INVITING AND INNOVATIVE
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